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Riyad Bank launches marketing campaign to promote point of sales technology for merchants and traders across the Kingdom

Published : Feb 25, 2015

Riyad Bank has launched a new promotional campaign aimed at smaller retailers across the country. The initiative highlights the benefits of using point of sales technology, and includes a range of offers such as reduced fees on devices and installation to promote the adoption of the technology in small and medium-sized retailers and shops throughout Saudi Arabia.

<p>Riyad Bank has launched a new promotional campaign aimed at smaller retailers across the country. The initiative highlights the benefits of using point of sales technology, and includes a range of offers such as reduced fees on devices and installation to promote the adoption of the technology in small and medium-sized retailers and shops throughout Saudi Arabia.</p><p>The retailers who take part in the campaign will be able to access the next generation point-of-sale terminals featuring the latest technology, security and sleek designs which make purchases faster, safer, and much more convenient for customers. The latest devices also accept the widest range of debit and credit cards.</p><p>“We’re heavily promoting POS technology, as we believe it benefits both the shopper as well as the retailer,” said Anood Bint Hassan Al Ghaith, POS manager at Riyad Bank. “the retailers who sign up with us during the campaign will be exempted from sign-up fees and will enjoy low monthly rental fees as well as competitive commission rates when Riyad Bank’s debit and credit cards are used. We’re doing all we can to promote point-of-sales adoption among merchants, especially small and medium-sized businesses, to improve the customer service experience.”</p><p>Retailers will be supported by Riyad Bank’s technical support center as well as the POS vendor. For retailers who don’t have access to a land line, a mobile-connected device will be provided free of charge. Last but not least, merchants will be able to manage their POS device transactions through Riyad Bank’s Riyad Online website.</p><p>“Riyad Bank is one of the leading providers of point-of-sales technology in the Kingdom,” added Al Ghaith. “We have supplied more than 20,000 units to shopping malls, shops and outlets across the kingdom, thanks to our extensive customer base and our investments in innovative transaction technology.”</p>
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